Do you know that high-quality images can increase sales by as much as 30%? Product photography is an essential tool in the e-commerce world for attracting customers and making them purchase a product. As a Flipkart seller, if you can master the art of capturing your products, you can make a huge difference and get more sales.

Why Product Photography Matters

When the products go for sale across 50 crores of customers’ Flipkart network, these product photos make first impression, often in buyers; thus, clear professional, engaging photographs would ensure their standing and even inspire the building of trust in their buyer’s mind-set.

The Necessities to Take Awesome Product Photos

You do not necessarily need a studio to achieve awesome visuals. The right tools from home can easily help you produce professional-quality images. Here is what you will need:

1. Camera or Smartphone

If you want the best for professional photography, get a DSLR camera. Otherwise, a good smartphone camera also does the job. You can take pictures at high resolutions, even change settings like exposure, and focus with a smartphone.

2. Lighting Equipment

Proper lighting is essential for the display of your products. Use:

• Softbox lights to illuminate evenly.
• Ring lights for small products such as jewellery.
• Natural light to save on the budget but effectively.

3. Tripod

Stability is required to avoid blurry images. A tripod ensures sharp, consistent photos, especially in close-up shots.

4. Backgrounds

The clear, clutter-free background helps in focusing on the product. A white or light-coloured background can be used with most products. This way, your images look professional and pleasing.

5. Editing Software

Tools like Adobe Lightroom or free alternatives such as Canva can help improve your images, brighten up your photos, and remove imperfections.

Techniques for Amazing Product Photography

Know these and get your product photos to the next level.

1. Use Correct Angles

Present a customer’s view of the product through several angles. Include:

• Front view for a general view.
• Close-up for the texture, buttons, etc.
• Side or back view for a comprehensive view.

2. Emphasize Details

Present the interesting and meaningful features of the product with intricate designs, product labels, or special finishes. It convinces the customers about the quality of the product.

3. Leverage Lifestyle Shots

Make your product live so that clients can see how it’ll be used. For example, a mobile phone can be demonstrated while being held or used in a natural setting.

4. Maintaining consistency:

Use the same lighting, angles, and backgrounds in all your product images so that they have a professional look on Flipkart listings.

Benefits of Flipkart Seller Hub for Product Photography

Flipkart provides resources to the seller for effective product photography. As a member of the 14 lakh seller community, you can learn best practices and get access to valuable tools to enhance your product listings. Flipkart also supports sellers with guidelines and tips on creating compelling images in line with the platform’s standards.

A picture in e-commerce indeed says a thousand words. Using the right tools and implementing these methods will elevate product listings and create sales. So, join the Flipkart Seller Hub to know more about other resources and ideas to help expand your business.